Use Case

One rule now, a card sent every year

Capture the customer's birthday at signup, set the reward, and JeriCommerce fires the wallet push on the day, every year. Same for the purchase anniversary. Set the rule once, forget it forever.

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Why JeriCommerce

Why birthdays are the gesture customers remember

Set once, fires every year

One rule handles every future birthday. No manual campaigns, no yearly reminders on your calendar. The date rolls around, the wallet push goes out, the points hit the balance.

Delivered where they'll see it

Not another email in a full inbox. A wallet push on the lock screen, on the day, with the reward already applied to the pass.

A gesture worth more than a discount code

Give them bonus points, extra credit, or a specific reward. Something to spend the next time they visit, not another 10% code that expires in a week.

Birthday Rule

Capture the date, reward every year

Customers add their birthday when they sign up to the program or from their loyalty profile. The rule you configure (bonus points, a specific reward, a discount on the day) fires automatically every year. Zero maintenance from your team.

✓ Birthday captured at signup or from the loyalty profile

✓ Configurable reward: points, credit, or a specific offer

✓ Fires automatically every year

Enrollment Anniversary

One year in, still worth celebrating

The enrollment anniversary is the birthday of the customer's loyalty membership. The rule fires 12 months after they joined and every 12 months from there. A small bonus, a free reward, a note of appreciation, delivered without your team touching it.

✓ Fires 12 months after enrollment, then annually

✓ Same reward mechanics as birthday

✓ Delivered via wallet push, not email

Customer timeline showing enrollment anniversary and automatic reward triggered

Delivery

The birthday push, not the birthday email

Inboxes are full on birthdays. The wallet push notification lands on the lock screen with the reward already applied to the customer's pass. They open the wallet, they see the balance jumped, and they know what to do with it.

✓ Push notification on the day

✓ Reward already applied to the wallet pass

✓ ~90% open rate on lock-screen delivery

✓ Optional email or SMS as a companion channel